Press
Press information.
Facts, boilerplate and brand marks for editors and writers covering Alter Ego.
Latest release
Alter Ego introduces Collection I · 9 October 2026
Boilerplate
Alter Ego is a luxury monitor brand: a display maison that makes a deliberately small collection of premium displays, including 49-inch QD-OLED, 27-inch OLED, 40-inch 5K2K and 49-inch 5K ultrawide references. Each display is finished in ink black or ivory, carries a single wordmark on its bezel, and is released in limited, numbered allocations to clients on the Alter Ego list instead of being stocked by ordinary retailers. Alter Ego positions the display as a considered object, closer to fine watchmaking or high-end audio than to gaming hardware.
Naming
Write the brand as Alter Ego. Products are named references: Nocturne 49, Solitaire 27, Atelier 40 and Horizon 49 (in Noir or Blanc). Reference codes such as Réf. N49·240 may be used in full specification tables.
Brand marks
Lockup, ivory · Lockup, ink · Monogram, ivory · Monogram, ink · Wordmark, ivory · Wordmark, ink
Product imagery
Every product image on this site may be reproduced in editorial coverage of Alter Ego with credit to Alter Ego. Download approved photography from the image library.
Fact sheet
A one-page summary of the brand and collection is at About Alter Ego.